Branding

Docs and decks

Web design

Good Morning Creative

Narrative-first PR and video

Role

Freelance Art Director/Designer

Date

2025

Branding

Docs and decks

Web design

Good Morning Creative

Narrative-first PR and video

Role

Freelance Art Director/Designer

Date

2025

A brand with old-school agency confidence

Good Morning Creative was designed with the spirit of vintage PR and advertising firms in mind, giving the brand a sense of polish, charm and creative authority. The typography draws from 1970s advertising, with a warm, characterful quality that feels nostalgic without becoming pastiche. The logo uses the o as a rising sun, creating a simple and memorable mark that ties directly back to the name.

A brand with old-school agency confidence

Good Morning Creative was designed with the spirit of vintage PR and advertising firms in mind, giving the brand a sense of polish, charm and creative authority. The typography draws from 1970s advertising, with a warm, characterful quality that feels nostalgic without becoming pastiche. The logo uses the o as a rising sun, creating a simple and memorable mark that ties directly back to the name.

Minimal enough to let the work shine

The broader identity stays deliberately restrained and dark, allowing the studio’s video content to take centre stage. Rather than competing with the work, the brand creates a clean, cinematic frame around it. The result is a visual system that feels confident, minimal and quietly retro, while giving Good Morning Creative enough personality to stand apart from more generic production studio branding.

Minimal enough to let the work shine

The broader identity stays deliberately restrained and dark, allowing the studio’s video content to take centre stage. Rather than competing with the work, the brand creates a clean, cinematic frame around it. The result is a visual system that feels confident, minimal and quietly retro, while giving Good Morning Creative enough personality to stand apart from more generic production studio branding.

You're thinking about hiring me.

IS THE HYPNOSIS WORKING?

You're thinking about hiring me.

IS THE HYPNOSIS WORKING?

You're thinking about hiring me.

IS THE HYPNOSIS WORKING?